You make a really great point on catering case studies for different personas. I've recently been updating our company's site (as well as my own) with case studies of projects and has been really engaging for telling the same story for different audiences/from a different perspective. It's allowed me to keep my own portfolio narrative on focus (and link out to other company case studies to reference other items).

Also really appreciate and value your "just wrote basics in bulletpoints". I started by outlining case studies to support a thesis, and found that this is probably a great point to introduce a content strategist, too (although have been writing my own). Really a great way to get some "MVP" case study at least OUT to publicize, then add enhancements on later. Taking some cues from this to get my own personal case studies out faster. Thanks!

How does your Design Director role & responsibilities at Lyft/Airbnb differ from a "Creative Director" or being a design lead at a project? What are some of the challenges faced in each of these types of roles?

(Bummed I miss the time-window for the AMA, but appreciate this thread and your input!)

Currently contribute soundly to my Roth IRA monthly (easier as a F/T employee and not freelancing). Even when I freelanced, I'd contribute a hundred or so monthly draft that I knew I could put in, and as things freed up, would contribute from bigger margin on a project, or would slowly bump up the monthly contributions by 10-25 bucks. Currently use a financial planner that's a work relation and working out super well. "Paying myself first" always works better, as soon as I get paid, let the autodrafts hit, and I'm set.

Like Benjamin said, if your company matches a 401k, contribute to that mark first.

I've also got a permanent life insurance piece as another avenue of an investment vehicle to save for retirement as well. Just opened, but should give me another avenue outside of my Roth to put funds away for retirement.

Have a financial planner that's put me on track with a lot of different investment tracks, but think I'll eventually pull my Roth IRA from him and manage it myself to reduce the fees. Have heard of a few people managing with Betterment that raved over it as well.