How come no one commented on this yet? Every single one of those is kicking ass, the play on space exploration / design activities are super well made. I'm backing this right now!

The type and color palette are fresh and work very well. I really like the graph too: https://www.wealthsimple.com/plan

In the spirit of not just pointing out issues then, would you have time to go over what "critique" actually means? Sincerely asking.

The initial post was on point and this one is too.

It’s not necessary that the writer of a critical article also is the one to carry the solutions — sure it makes the case stronger, but just being frustrated by a solvable issue is enough to write a critique.

Well said! "Solve it first" is great in theory, but in practice can discourage giving feedback.

Agreed. The article reads 50% trivial generalizations without risk, 50% baseless strawmen.

Try creating a robust product styleguide using bright yellow as a primary action color, I dare you

I had a Yellow Pages tab opened while reading this. Yesterday, my non-designer brother had no issue booking tickets there: http://www.i-way-world.com/simulation-course-automobile/ Etc. etc.

The series cover a lot of styles/eras. Great submission, thank you!

It illustrates that the thing Uber users relate to is not the logo, but the icon of the app that lives inside their pocket. In other words, the logo is not the brand anymore, the icon is the brand.

A keen description of the modern state of things, thank you; it sounds obvious now that I've read it. I wonder how the app-icon-before-regular-logo will impact branding systems going forward, beyond just shifting resources.

Definitely. Beyond the type, color, etc. the fact that it's diagetic is really interesting, there's not many other games like that (eg Hawken where the info is shown on the cockpits instruments rather than floating in the air: https://www.flickr.com/photos/nwodt_cobalt/8515264130/in/album-72157629870848702/).

There's a short article on the topic fwiw: http://www.gamasutra.com/view/feature/4286/game_ui_discoveries_what_players_.php?print=1

Never seen anything like this before. Really cool. Would you know if this was in place of a more traditional style guide, or on top of it?