awesome. thanks for doing this.

the orange is totally on brand.

great article. there's also something very funny to me that some english kids misspell 'saw' as 'sor'

I can't quite put my finger on it, but it feels small. This design feels like it would work better for a company that made a single product or product type, like headphones or bikes, not a company that is aiming to take on Amazon. Like when you go to Amazon, you are overwhelmed with all the CTAs and it gives you a moment of excitement with the impulse of "wow, look at all this stuff!" On Amazon, the digital site matches the images of the gigantic warehouses of stuff I read about and see pictures of in articles about Amazon. It's chaotic and organized all at once. With Jet, I don't get that bigness from looking at the site. It feels more like this is a single guy with a Costco membership and a lot of space in his unfinished basement.

The featured products just seem small. "You want dish soap? No? How about a TV? No? Ok well then what about glue? No? Well that's all we got" is the feeling I get. I don't feel like I could just get in and get lost looking at products, impulsively buying things that I think I need in the moment. You could argue that is more ethical of Jet to decide a design that lets the user choose what s/he needs, but Amazon has made some smart business decisions to get where it is, and those include helping the user look at things s/he may not have considered.

guys it looks good.

The fact that this article exists kinda makes me feel like the writer doesn't believe the truth behind it. The app was just released a couple of days ago, so mentioning how happy the customers are makes it feel like a lie because there really cannot have been that much time between today (Monday) and last Friday to truly form solid opinions or do an app launch case study.

The article further points at other "non-cheap awesome tools" in the App Store but the examples are either a) half as much money (still $10!) or b) way more technical and niche, so the comparison doesn't really work.

The price needs to drop, or they need to not mention Procreate in the first paragraph on their site, because I cannot see enough people choosing this sketch app, over all the other sketch apps out there, to make it profitable.

If they decline drawings of dicks, they aren't capturing humanity as it is, plain and simple.

There are already a couple of services that do something very similar. Like Republic Wireless for example. It seems like a great idea but I just don't know anyone who uses it. Maybe Google will break the dam, or maybe they are unintentionally alley-ooping it to Apple, like a lot of non-Apple brands do.

Gotcha. I think the ampersand definitely works and it's cool that you could incorporate that. And if the client likes how 'improv' looks, I guess that is all that is important in the end.

I like it.

It has a very 'improv' look to it. The ampersand is a different shape than I am used to but I think it still gets the point across clearly. The 'R' kind of bothers me, specifically in the work 'improv', but that may be due to the fact that all other letter appear to be the same height across the logo, except for the m,r and v on that word. Altogether, it makes the word look childish, with mismatching letters. Other than that, I think it is good.