Duncan Buchanan-MacDonald

Design Principal Joined about 8 years ago

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  • Posted to Flat UI Elements Attract Less Attention and Cause Uncertainty, Sep 11, 2017

    The research is deliberately misleading. They used a full colour '3D' button, with their assumption being that making the button 'Flat' will reduce engagement. They didn't just make the button flat though, they removed all colour entirely. It's not a fair test.

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