James Qualtrough

Head of Digital Media Joined about 8 years ago

  • 2 stories
  • Posted to 10 mistakes creative directors should avoid, Nov 10, 2016

    I made it past the headline and really enjoyed the article. I hope you don't mind but I've included it in my Little Walden weekly newsletter.

    1 point
  • Posted to The Good, the Bad and the Ugly of Remote Work (After 5 Years of Experience), Apr 12, 2016

    Great post - really enjoyed reading it. It was interesting to read the view that a new location won't automatically bring happiness. I think so many people look for an alternative or way out (I'm no different) but it is more a change in mindset that's required rather than a change in location.

    I've certainly found that since having a more flexible working arrangement I've ended up putting more hours in too. The idea of scheduling free time for leisure sounds counter-intuitive but I can see it being an important way to find more of a balance.

    2 points
  • Posted to Ask DN: Is it okay for a design software startup to use humor in communication?, Apr 06, 2016

    I think it depends on your overall brand tone of voice. If you have used humour throughout and it is your style/voice then it is totally appropriate. I'm not too keen on the gifs as others have already said and perhaps it needs to be a little more sophisticated and tailored specifically to the touchpoint it sits alongside. It will only add value if it sits with your brand, otherwise I'd avoid it.

    1 point
  • Posted to Ask DN: What's your favorite notebook and why?, Apr 05, 2016

    Predictably a Moleskine hard cover with plain pages along with red, blue and black sharpies for work ideas. I like the quality feel of the hardcover and the paper so it makes me want to make my entries that bit better. When I've had normal notebooks my scribbles often end up illegible.

    For personal jottings it's a blue soft cover Moleskine.

    0 points
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