But who even user tests by gender?
That's what I was thinking. I've only ever see it use as a segment in demographic data. Seems like a made up problem for an article.
Health related apps where age, height, weight and gender determine body type and shape. The information, order and representation have differing priorities depending on the gender.
People who work on dating apps. ;-)
Yeah, bring all of the goofy "gender is irrelevant" humanities propaganda you want, at the end of the day your male and female demos behave differently and have different problems on dating sites. Some apps, such as Bumble, have thrived specifically because they changed the gender roles in dating to empower the female demo so that they aren't overwhelmed by "hi" messages from guys they aren't interested in. Not taking the time to understand the unique problems of a woman in dating isn't some great progressive idea - it's the status quo.
Where can i get these lamps?
Tried searching for it with limited results - it is very cool!