7 comments

  • Renee PRenee P, over 6 years ago

    Yeah it's unfortunately pretty common (see: Confirm shaming). I don't know why anyone would think it's a good idea to be condescending, it doesn't achieve anything.

    2 points
    • Account deleted over 6 years ago

      Because the guy from conversionXL wrote an article about it a few years ago and marketing interns read it and took it way too seriously.

      1 point
  • Thomas PalumboThomas Palumbo, over 6 years ago

    Am I the only one who thinks these are funny?

    1 point
  • Duke CavinskiDuke Cavinski, over 6 years ago

    If these work, it's short term. I doubt they really add quality subscribes or increase open rates.

    1 point
    • Rizwan Javaid, over 6 years ago

      Yeah. Maybe it looks good on a weekly report but like you said they are probably poor quality subscribes.

      0 points
  • Beth RBeth R, over 6 years ago

    I also think it's a horrible practice but I think that marketers continue using it because it works. It would interesting to find out how many people have actually signed up for things like newsletters due to confirm shaming.

    1 point
    • Rizwan Javaid, over 6 years ago

      Agree. It would be great to see the statistics. It's just a short sighted view on their part. Email vs. Brand Reputation.

      0 points