Saul Bass Pitch Video for Bell System Logo Redesign (youtube.com)

8 years ago from Callil Capuozzo, design @ microsoft

9 comments

Erik Shaw, 8 years ago
Very interesting and informing! Can anyone recommend similar videos from past design legends?
3 points
- Ben Kennerly, 8 years ago
  I still think about these Saul clips I found on YouTube when I was in college. Apparently the full interview is on DVD but was quite expensive as I recall. Short but impactful advice
  https://www.youtube.com/watch?v=i-WzF-XBILw https://www.youtube.com/watch?v=S7l0mIlzx_I https://www.youtube.com/watch?v=tfDCNpaPBiA
  0 points
  - Erik Shaw, 8 years ago
    Thanks Ben!
    0 points
Todd Sieling, 8 years ago
This is so good to re-watch. What I love is that as much as it presents the design, it educates on its importance and functions, things all designers still have to do today.
1 point
Xavier Bertels, 8 years ago
I love this stuff!
1 point
Renee P, 8 years ago
Epic.
1 point
Ian Williams, 8 years ago
My favorite part is when they remove the text and the whole thing shifts.
That would NEVER fly in a current client presentation with tech we have access to now. This was top dollar stuff back in the day.
1 point
Eric H., 8 years ago
It starts to get quite good around the 13 minute mark.
1 point
Callil Capuozzo, 8 years ago
Imagine if the new google logo was presented like this!?
0 points

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