• Jordan KoscheiJordan Koschei, 9 years ago

    Am I the only one who doesn't find CGI Hepburn to be photorealistic? It's (she's?) hitting the Uncanny Valley like crazy.

    Also, it's bizarre to see a copyright notice for a person as the beginning of the ad. She was a person, not a product.

    2 points
    • Bob CBob C, 9 years ago

      I had the same feeling. Her face and expression look very stiff.

      0 points
    • Andrew ZimmermanAndrew Zimmerman, 9 years ago

      I seem to recall several dead celebrities' relatives signing over their famous relative's "likeness" for use cases just like this. IIRC, his happened in the '90s and involved the CMG Worldwide talent rep organization.

      This commercial is at the interesting intersection of the First Amendment, copyright law, fair use, and "the right of publicity."

      Interesting thoughts from 2000 at: http://schleimerlaw.com/ELF2Synthespians.htm

      1 point
  • Brian HintonBrian Hinton, 9 years ago

    I don't think it looked enough like her. Maybe her cousin. As far as CGI work it is definitely well done.

    0 points
  • William LeeksWilliam Leeks, 9 years ago

    Technical achievement aside for a moment, does anyone else find it a bit uncomfortable to ‘resurrect’ someone in this way?

    It's one thing for famous people to choose to put their name/face to a brand, but seems totally different to use someone who isn't able to personally have a say in the matter.

    0 points
  • Ivan VásquezIvan Vásquez, 9 years ago

    I still can get over the fact that she didn't even share the chocolate with her new chauffeur. I mean, come on!

    0 points