One thing I have observed time and again on commercial sites is that many users still remain confused by the simplest things - one of those is often the lack of a permanently visible scroll bar on some OS indicating that scrolling is available.
This leads to those stupid animated arrows so many sites end up putting in their hero header mega banners.
One thing I have observed time and again on commercial sites is that many users still remain confused by the simplest things - one of those is often the lack of a permanently visible scroll bar on some OS indicating that scrolling is available.
This leads to those stupid animated arrows so many sites end up putting in their hero header mega banners.