"How to create a side project that customers actually want"(medium.com)

over 6 years ago from Liam Sarsfield, Founder at Fluorescent

  • Matthew Lehner, over 6 years ago

    Hey Sacha - can't say that I agree with you here. (Full disclosure, I'm cofounder of Extra with Liam)

    While it's true that this process can lead to unimaginative products, that isn't the goal. The goal is to achieve product based income rather than employment or service/consulting based.

    In your position, what you say is completely true, you've had many years of product work, built an audience, and now get inspiration for your products from the foundation you already have in place.

    Following one's passion shouldn't be removed from the formula, but if the goal is to build something that pays the rent and puts food on the table, it's important to focus on customers.

    Really appreciate you taking the time to read this and offer your feedback!

    1 point