Why can't portfolios be experimental? Please "don't mistake legibility with communication." A portfolio is an artistic expression of the artist, it does not necessarily need to abide to modern standards on usability. He is an "interactive designer that writes code", and this portfolio effectively demonstrates what he is.
Are potential clients looking at this gonna love it or hate it? Well, the ones who love it will probably be the ones he would actually consider working with. At his level, he is not applying for jobs, it's the other way around.
A website for everyone is a website for no one. When it comes to your own portfolio, you shall express yourself freely and let your personality shine through. This guy probably understands UX and usability better than the average designer, I mean, come on, his client list includes consumer brands like Nike, Ray-ban and Jaguar. It's perfectly fine he chooses to break all the rules for his portfolio. Why? Because "design 101": you can break the rules if you know all the rules.
Why can't portfolios be experimental? Please "don't mistake legibility with communication." A portfolio is an artistic expression of the artist, it does not necessarily need to abide to modern standards on usability. He is an "interactive designer that writes code", and this portfolio effectively demonstrates what he is.
Are potential clients looking at this gonna love it or hate it? Well, the ones who love it will probably be the ones he would actually consider working with. At his level, he is not applying for jobs, it's the other way around.
A website for everyone is a website for no one. When it comes to your own portfolio, you shall express yourself freely and let your personality shine through. This guy probably understands UX and usability better than the average designer, I mean, come on, his client list includes consumer brands like Nike, Ray-ban and Jaguar. It's perfectly fine he chooses to break all the rules for his portfolio. Why? Because "design 101": you can break the rules if you know all the rules.