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Du Haihang Portfolio(duhaihang.com)

7 years ago from Bertrand Bruandet, Designer@hypershoot.com

  • Matt T, 7 years ago

    I really don't understand the thinking behind this execution for a portfolio page of an interactive designer. If you're trying to show off your skills and thinking there are just too many inexcusable mistakes IMO. There is a massive sacrifice of usability at the hands of being "cool". It feels over designed and over animated.

    Starting the site with a message of how to navigate the site because it is in no way intuitive... The preview images of the projects are way too small that they are almost an after thought. I'm just messing around with that rollover effects and not paying attention to anything else. The work links get totally lost with that rollover effect. There's a lack of hierarchy that would point me to any CTA like "view this project" or "Get in Touch". I almost feel like the whole point of the site for that background rollover effect.

    Love the creativity here, but it feels like an experiment rather than a portfolio.

    7 points
    • Mike MaiMike Mai, 7 years ago

      Why can't portfolios be experimental? Please "don't mistake legibility with communication." A portfolio is an artistic expression of the artist, it does not necessarily need to abide to modern standards on usability. He is an "interactive designer that writes code", and this portfolio effectively demonstrates what he is.

      Are potential clients looking at this gonna love it or hate it? Well, the ones who love it will probably be the ones he would actually consider working with. At his level, he is not applying for jobs, it's the other way around.

      A website for everyone is a website for no one. When it comes to your own portfolio, you shall express yourself freely and let your personality shine through. This guy probably understands UX and usability better than the average designer, I mean, come on, his client list includes consumer brands like Nike, Ray-ban and Jaguar. It's perfectly fine he chooses to break all the rules for his portfolio. Why? Because "design 101": you can break the rules if you know all the rules.

      0 points