Eli Schiff - Instagram's Abomination Part I(elischiff.com)

over 7 years ago from Marco Scannadinari, Web developer

  • Duke CavinskiDuke Cavinski, over 7 years ago

    A curious thing about the new icon: because it feels more casual, I've been tapping on it more often. It's certainly bold on my screen, compared to many other simple icons on white. I think with the previous icon, it had a feeling of a utility or tool, almost like it might require work to interact with.

    The camera icon in the actual tab bar is also reduced a lot now, and one could argue that they no longer have to encourage content creation: the argument is already made.

    Despite how long this branding lasts or what's to come, I think Instagram is actually on to something relevant for the brand as it exists today, in my opinion.

    6 points
    • James McGill, over 7 years ago

      Agreed. I find my eyes are drawn to the icon as well. Although, it could also because I tap on it close to 10x a day and my eyes are trained to look in the same spot whenever I have to urge to open the app.

      2 points