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Ask DN: Name suggestions for design studio?

over 7 years ago from Ansh Deb, emotional designer

  • Johannes IppenJohannes Ippen, over 7 years ago

    Finding a name is never easy and a really emotional process – you will constantly question it, thinking: "Could I have done better?" – that's pretty normal.

    However, there's two things to keep in mind when creating a name:

    1) It should somehow resemble you're doing or stand for. 2) You should be able to identify with it.

    Having said that, here's my recommendation: Check out Tom Cavill's article about name generation – his technique is really good and helps you get inspiration quickly: https://medium.com/@tomcavill/how-to-name-your-product-876f78b959d4

    Also, please don't call your studio "Pixel Maximum", that's just horrible.

    0 points
    • Ansh DebAnsh Deb, over 7 years ago

      Hey, thanks for the guidance. And yeah, definitely not that Haha. I would prefer to move away from "design specific terms" which sound too generic.

      Gonna go through the link now and come up with some ideas.

      Thanks

      0 points
    • Ed AdamsEd Adams, over 7 years ago

      Also, please don't call your studio "Pixel Maximum", that's just horrible.

      This was actually suggested by someone else in the thread! Do you mind explaining why you think it's "just horrible"?

      0 points
      • Johannes IppenJohannes Ippen, over 7 years ago

        Hey Ed, I think Ansh just answered your question in the comment above. Personally I think the suggestions here have the same issue as every 99designs competition, they are pretty generic, some even mean or sarcastic.

        A name should be something personal and evocative, not just a random comment on the internet.

        Why do I think it's a horrible name? Simply because it's extremely bound to a medium and a time period. In the late 90s, every second new media agency used Pixel something in their name. So by the very short briefing that Ansh posted, the name is exactly he wanted to avoid.

        However, it depends on the context of course – if you like the name and it describes what you're after (and also: the 90s are coming back!), the name might be perfect for you.

        1 point