Thanks for your response Eduardo! I agree. That's something that I should add into the article. The typing style was the same for each condition; in Full Conversation, multiple messages in quick secession appear similarly to one longer message. It was a UI different (and a design decision) to call attention to each distinct message.
It would be super cool to repeat the study with all chat-style UIs (like Hangouts vs Facebook Chat vs iMessage, maybe?) and see how the different visual designs transform the perception.
Thanks for your response Eduardo! I agree. That's something that I should add into the article. The typing style was the same for each condition; in Full Conversation, multiple messages in quick secession appear similarly to one longer message. It was a UI different (and a design decision) to call attention to each distinct message.
It would be super cool to repeat the study with all chat-style UIs (like Hangouts vs Facebook Chat vs iMessage, maybe?) and see how the different visual designs transform the perception.