AMA: Jessica Hische, Lettering Artist & Type Designer

over 8 years ago from Jessica Hische, Letterer / Procrastiworker

  • Jessica HischeJessica Hische, over 8 years ago

    Finding type foundries you like is very similar to finding musicians. You might have a library of 500,000 songs, but if you had to choose an artist off the top of your head to listen to, there's probably just a handful of go-tos you could rattle off. The mistake most designers make is memorizing FONTS instead of the designers of the fonts. If you remember the designer, you know you can look through their catalog and probably like other things they've made.

    I'd look at sites that have a naturally curated list of foundries they work with (like or even some of the webfonts distributors (like typekit or webtype).

    5 points