This isn't a quick response to Box (although I can see that it looks like it). This is actually the integration of Hackpad with Dropbox (following their acquisition).
I've been using a beta for a few months and, whilst not yet fully-featured, its shaping up to be a nice product.
The strategy is pretty obvious: Dropbox is a place to back-up and access files. It needs to become a place to create them (because we definitely won't be doing that locally for too much longer).
This isn't a quick response to Box (although I can see that it looks like it). This is actually the integration of Hackpad with Dropbox (following their acquisition).
I've been using a beta for a few months and, whilst not yet fully-featured, its shaping up to be a nice product.
The strategy is pretty obvious: Dropbox is a place to back-up and access files. It needs to become a place to create them (because we definitely won't be doing that locally for too much longer).