Uber started out with black cabs only at a $30 minimum per ride. Tesla priced its first car at over $100K. Apple's Mac was priced at $2500 (costing over twice that after inflation).
These are all mass market companies who got their start by charging higher prices from people who could afford it. Leap is no different.
Uber started out with black cabs only at a $30 minimum per ride. Tesla priced its first car at over $100K. Apple's Mac was priced at $2500 (costing over twice that after inflation).
These are all mass market companies who got their start by charging higher prices from people who could afford it. Leap is no different.